Trends come and go in the cannabis industry. Things can change drastically, and as the pandemic has shown, we can’t predict what’s going to happen.

Nevertheless, some specific cannabis trends are emerging, and it looks like they’re not only going to shape the rest of 2020, but also the nearest future. And what are they? Let’s find out.

Here are cannabis trends to watch in 2020.

Increasing Variety of Vaping Products

Vaping has become one of the most popular ways of consuming marijuana. It makes weed taste better, increases the effectiveness of cannabis concentrates, and is more convenient than traditional joint smoking.

The demand is still growing, and so is the variety of vaping products. Live resins, hash oil, wax, shatter – every smoker can find something for themselves.

And besides the vaping products, there are also many different types of vaporizers, and their number is continuously increasing. The three main types are portable weed vaporizers, table-top weed vaporizers, and weed vape pens.

The newest members of the family are vape pod systems, like the ones that use Stiizy battery. Every update increases the vaping experience, convenience, and makes vaping healthier.

And with the growing interest and awareness in health, vaping is the future of marijuana consumption and the trend that will stick with us for a long time.

Growing Popularity of CBD

Extracted from a hemp plant, CBD has been gaining attention and popularity it deserves in the last few years. Mostly known for its medical benefits, cannabidiol (that’s its full name) has started a discussion about the legalization of cannabis.

The variety of CBD products is constantly increasing. There are CBD-infused chocolates, drinks, oils, skincare products, vaping products, and many more.

In the past, most stoners were limited to smoking a marijuana flower in the form of joints or bong rips, but as the green wave of legalization has swept across the country, it’s opened up brand new avenues for creative methods of getting high on cannabis.

What’s more, CBD revenue is growing rapidly, and experts have calculated that in 2023 it will reach an astonishing 23.7 billion dollars. The only problem is that the FDA has started to meddle with CBD, claiming that it can be harmful.

Nevertheless, it looks like nothing can stop the increasing popularity of CBD, and it’s a trend that every investor, entrepreneur, or a pure marijuana lover should observe with great interest.

The Importance of Online Service

The growing importance of online service in the business world is undeniable, and the cannabis industry is no exception. Moreover, in the time of coronavirus, it’s more crucial than ever.

Efficient online service is vital for survival in these tough times, and dispensaries and pot shops that have failed to notice it has been struggling hard during the lockdown.

What’s more, it looks like that trend will stay with us at least until the end of 2020, but the chances are that that’s how the future will look. And if you own a dispensary, or work in the cannabis industry, make sure your online service is top-quality. It’s one of the crucial things that will ensure you’ll be successful.

The Increasing Number of Cannabis Jobs

The marijuana industry is still a young one, but it’s growing incredibly fast. The demand and supply are increasing, which also means that more people have to get involved in the whole process.

In 2019, there were 340,000 full-time legal cannabis employees in the US, and according to forecasts, the number may reach 1 million in 2025. The one condition is that marijuana will have been legal nationwide by then.

What’s more, not only numbers are going to grow, but also the variety of careers. At the moment, the most popular cannabis-related jobs are:

  • Cultivation experts
  • Retail managers
  • Lab technicians
  • Lawyers
  • Sales representatives
  • Edible chefs
  • Oil extractors

That shows that the times of growing dope in your backyard are long gone.

Further Legalization

Currently, medical marijuana is legal in 33 states, and 11 of them allow for recreational use. And with more than ⅔ of the US population standing behind full legalization, these numbers will likely grow in the nearest future.

More and more cities and states decide to legalize cannabis, and while the nationwide legalization is impossible this year, these facts still have a positive impact on the marijuana industry.

Also, changes in the banking system will allow entrepreneurs who want to start their cannabis businesses to take loans. That will make the industry grow even faster and entice potential investors.


Even though the legal marijuana industry is still very young, it’s growth in recent years has been incredible. What’s more, there are no signs of slowing down, even in the pandemic.

And despite coronavirus turning many things upside down, there are specific trends in the cannabis industry that are likely to stay with us for a long time. The examples given above are the most certain, but the situation is continually changing, and there are still some uncertainties ahead.

Nevertheless, if you’re already in the cannabis business, or want to get involved in it, these are definitely the things you should consider.