Rolex is a luxury watch brand that occupies a special place in the watchmaking industry. It produces some if not all the most valuable luxury timepieces in the world. Throughout the years, its watch models have become symbols of economic status and personality. For instance, if someone sees you wearing a Day-Date or vintage Submariner, he will instantly assume that you belong to the high-income class.
Watch collectors and enthusiasts consider Rolex special because of the quality of its designs and the rarity of its materials. Ultimately, it never fails to produce timepieces with utmost precision and accuracy. All of these reasons contribute to the prestige of the brand but there is still so much more to know. It has a rich and varied history in watchmaking that encourages popular personalities like Paul Newman, Steve McQueen, and John Kennedy, to become Rolex owners.
The humble beginnings of Rolex
In 1905, Wilsdorf and Davis, the founding name of Rolex, started manufacturing timepieces in London, England under the management of Hans Wilsdorf and Alfred Davis. Initially, they imported movements from Hermann Aegler and placed them in watch cases made by other companies like Dennison. After that, they would sell them to jewelers who were responsible for adding their names on the dial.
After the first World War, the company faced economic difficulties, so it had to move its operations to Geneva, Switzerland. Three years after its establishment, they registered Rolex as the brand name of its watches. They chose it because people from around the world can easily remember and pronounce it. Additionally, it only has 5 letters which are short enough to fit on the face of the watches. When Wilsdorf’s wife died, he wanted to ensure that the income of the company would go to charities. He established a private trust named Wilsdorf Foundation where he left all his Rolex shares.
Notable achievements of Rolex
It is undeniable that Rolex is one of the few watch brands that contribute meaningfully to the history of horology. With over a century of watchmaking experience, it introduced many innovations and patented inventions to improve how watches look and function. In 1926, it was the first company who produced a waterproof wristwatch that survived the extreme conditions on the Mariana Trench. A few years after that, it released the second self-winding wristwatch in the world which is more reliable and accurate than the first one. It also catered to the needs of professional divers so it released a watch with a waterproof case that can withstand water up to 100 m. Today, a lot of watchmakers imitate Rolex watches and illegally sell them in the market. You would know that it is not a legit watch from the brand if it has low-quality materials and cheap movements.
Reasons to own a Rolex watch
There are a lot of people who are hesitating in buying a Rolex watch. It is primarily because of their unbelievably high price tags but that they failed to see the bigger picture. The huge amount of money that you will use to purchase a watch from this brand will be worth it in the long run. If you are still not sure whether or not you will grab a Rolex watch, below are the reasons why it is a must-have.
1. Lasts a lifetime
Cheaper products do not mean that it is more reasonable to purchase them. They are not sturdy enough to even last for a few months. You constantly need to search for a new timepiece which requires a lot of effort, time, and money. It is not the case with Rolex as it uses high-quality materials on its timepieces to ensure that they can last a lifetime. You can even pass it down to the next generation to make them remember you. It saves you from buying a timekeeping tool over and over again which would be more expensive in the long run. Even after decades of using it, it can still tell the time accurately as long as you properly take care of it.
2. Resale value continues to increase
You can compare Rolex watches with gold and diamond because they have an increasing resale value. By the time that you want to get rid of it, you can easily go to a secondary market and sell it at a higher price than the original price you bought it for. In this way, you will not just get your money back but you will also earn more than that. It is a better investment than cars because the latter will not appreciate in value over time. Once it has scratches and fading colors, people would be willing to pay it for a very expensive price. It is necessary to determine the resale value of any item before purchasing them to enjoy great returns in the future.
3. Provide a sense of accomplishment
Not everyone can purchase a watch from Rolex, so owning one can provide a sense of accomplishment. You may purchase it as a reward to yourself for attaining another milestone in life or for conquering your fears. For example, you can use it as an item that will remind you of the things you did just to have a higher position in your workplace. Just like you, the watch underwent numerous tests to prove its quality and reliability.
In A Nutshell
After knowing the history of Rolex and the reasons to purchase a watch from the brand, you probably realized that it is worth splurging money too. Not only can it tell the time, but it can also provide a higher return on investment after how many years. Additionally, it will provide a sense of accomplishment that you will never feel if you choose cheaper watch brands.
If you are now ready to purchase a Rolex watch, then visit TheWatchCompany.com to enjoy huge discounts. By accessing the website, you can discover all the available Rolex watch models as well as their features, complications, and materials.