Summer is always the season for people to spend time outdoors and enjoy fun activities with friends and family. If you are the type who likes carrying your meals and drinks, then a nice cooler bag will come in handy.


Companies can also use branded bags to promote their products. The branded cooler bags from RocketBags are of high quality and come in various sizes.

Choosing the right cooler can be challenging since you need to consider a couple of factors. This guide highlights some of the main factors you should consider when shopping for a branded cooler bag.


Size is always a factor when buying any bag. Cooler bags come in various sizes ranging from small to extra-large. It would be best if you got practical with what you will be packing in your cooler bag. This will give you an idea of what size is right for you.

We recommend a big bag if you carry food and drinks for family outings or picnics. However, a medium-sized bag will be perfect as it will not feel baggy but will be great for whatever you carry.

The size will also be an issue when it comes to portability.


A durable bag will save you more cash in the long run. However, bags made from durable materials can be more expensive. Look at the straps and stitches, and also consider the type of insulation used in the bag. Canvas and cotton bags are more durable but will cost more than those made from nylon or polyester.

Durability will also be a factor if you are looking for a waterproof cooler bag. Waterproof bags are great as they are built for all weather types, especially if you are an outdoor lover.


How much are you willing to spend on a branded cooler bag? You need to answer this question before you start window-shopping for a new bag. The prices may vary based on size, material, and brand.

Having a budget will help you get the best bag for your money. Make sure you do in-depth market research while reading reviews from other customers.

Insulation and Padding

The idea of getting a branded cooler bag is to keep your drinks and food cool and fresh. Insulation is a significant factor when shopping for a cooler bag. Check if the bag has heat barriers that will protect your other luggage.

Besides the heat barrier, look at how many insulation layers there are in the bag. Bags with thicker insulation are the best, but this will compromise the volume. The bag may also feel bulkier, but it could be worth it at the end of the day.

Wrapping Up

Branded cooler bags can be a nice addition if you plan to spend more time outdoors during the summer. Shopping for your first cooler bag can be challenging. However, the tips in this guide will come in handy.

Also, consider other things such as the number of compartments. A bag with compartments will help you arrange your stuff nicely inside the bag. This is quite a plus, especially for family outdoor events.